Why buy a Volkswagen Tiguan instead of a luxury model like an Audi Q5 or a BMW X3?

For a long time, people have dreamed of having access to a model belonging to a luxury brand. You drove a Volkswagen, but you dreamed of one day being able to afford an Audi or a Mercedes-Benz.

It was difficult because the financing options were much less flexible. Because of their higher price, most buyers simply couldn't do anything about it.

Things have changed. With their residual value often being better, even if they are more expensive, it is possible to get your hands on models without having to pay too much extra. Thus, many people will bypass the purchase of a Volkswagen model to jump on an Audi product, for example.

They are seduced by the impression of luxury. However, at the dawn of 2023, luxury is no longer the exclusive business of models offered by luxury brands. Generic manufacturers, such as Volkswagen, offer all the equipment of luxury vehicles. This is a sobering thought for those considering a more expensive luxury model.

Consider the Volkswagen Tiguan. This model is in the same category as the BMW X3 or Audi Q5 of this world. You'd think it would give you less, but in fact, the opposite is true. Yes, the luxury models will have some advantages in some areas, but overall, it's wrong to think that you're better off with them.

The following examples will prove it.

Equipment

In the past, luxury models offered equipment not found in mass-market models. We're talking about things like heated seats, power-adjustable mirrors, a hands-free liftgate, etc.

Today, all models offer these kinds of amenities. So there's no longer any advantage to opting for a luxury model to take advantage of the equipment you like to use every day.

Power

It's true that when you opt for a luxury model, you can find variants that take advantage of more powerful powertrains. The price is much higher, too. If you could get your hands on a model with 200 horsepower instead of the 85 horsepower version that was available 30 years ago, the jump to a luxury model would be justified. But that's not the case.

The engine serving the Tiguan is a 2.0-litre turbocharged 4-cylinder that offers 184 horsepower and 221 pound-feet of torque. It's all channelled through an eight-speed automatic transmission. The entry-level versions of the luxury models, which are more expensive, are not much better.

As for the all-wheel drive system, Volkswagen's is derived from the one found in Audi's Q5.

We could go on and on with this kind of example. Unless you have money to throw around or simply the means to indulge without remorse, you really don't need a luxury brand to enjoy a luxury vehicle. The Tiguan gives you that experience at a very affordable price.

Come and experience the vehicle for yourself.